Report
AUSTRALIAN SOCIAL MEDIA HABITS REVEALED
Wondering how Australians use social media and what they like to see on business accounts? Want to know how social media affects purchase decisions and where these transactions take place? Ever wondered what Australians really think about influencers?
Answered YES to any of these questions? So did we. That’s why we conducted a national survey to uncover never before revealed social media statistics.
WHAT YOU WILL FIND INSIDE:
- How and why Australians use social media
- Which platforms are most popular and how often they are used
- Most popular brand categories Australians follow
- Attitude towards sponsored posts
- How Australians research purchase decisions on social media
- What makes a good brand account
- Why people follow influencers and bloggers
- Most popular categories of influencers and bloggers
- Discount code redemption
- How influencers affect purchase decisions