Influencer Marketing Blog

Keep up to date with our influencer interviews, industry reports and influencer tips and tricks.

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So you’ve heard of this thing called “influencer marketing” but have no idea how it all works. What’s the point? And who is an influencer? The answer is super simple, and we’re here to help, so let’s start with the basics. The Influencer Influencers are people with,...

Selfies are kind of a big deal. Simultaneously loved and loathed by many, what started out as a pop culture trend has grown into a way of life. The word ‘selfie’ has been added to our vocabulary alongside LOL, OMG and YOLO. With a dedicated...

@girlwithnojob If you love funny memes on Instagram and can’t help but tag your gals in a pic that is “OMG so true” or “LOL this is so us” then you need to join 1.2million Instagram users and follow @girlwithnojob. The account is full of memes...

We recently looked at the most popular brands on Instagram in The #InstaFamous Report, so this week we thought we’d take a peek at some of the Aussie brands that are nailing it on Instagram, both aesthetically and in their success with influencer marketing. Here...

Like Twitter, hashtags on Instagram make it easy to form connections with people all over the world. It’s the search function of the last couple of years, and it seems they aren’t going anywhere anytime soon. You can use hashtags to find people posting about a...

Who sits at the popular table when it comes to brands on Instagram? Automatically you would recall at least three accounts in your feed that are big-league players, but the results of ‘The Big Five’ might surprise you. How many followers does it take to...

Instagram is a fun place to be. There are beautiful pictures, food that makes you salivate, brilliant fashion shots, loads of inspiration and of course, lots of lols. So we thought it was fitting to bring you a round up of the 5 weirdest Instagram...

If you are hooked on Instagram like us, you’ll know the #flatlay is the cool-girl way to photograph anything and everything - your travel essentials, daily outfits, beauty products, shopping successes, night-out essentials, lazy afternoon accompaniments and so much more. If you aren’t flat laying...

Instagram recently launched a new stand-alone photo collage creation tool and editing app that has been hailed for its professional finish and functional simplicity. The new Layout app, which is free to download for devices with iOS 7 or higher, has a suite of features...

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